🚨 Is your website turning away potential customers? A poor user experience can cost you conversions, so today we’re sharing the 10 most common web design issues we see:
1️⃣ Using distracting graphics – whether that’s too many, low quality, or using cheesy, off-brand imagery.
2️⃣ Bad colour scheme – common issues are using bright clashing colours, or a light font on a dark background.
3️⃣ Poor font choice – fonts should be visually appealing, professional, and easy to read.
4️⃣ No SEO strategy – in order to generate targeted search engine traffic, a website should be SEO optimised.
5️⃣ Not mobile-friendly – a big portion of your traffic will be on mobile, so it’s essential that your website is fully functional on mobile not just desktop.
6️⃣ Auto-play video or audio – it’s not 2003, no one wants to land on a page and be met with annoying audio or video that starts playing automatically.
7️⃣ Confusing navigation – site navigation should be simple, clear, and easy for visitors to get all the information they need.
8️⃣ Slow loading – the longer it takes your site to load, the more likely visitors are to leave AND Google penalises slow websites in their search engine rankings.
9️⃣ Low quality content – Your website should have high-value, high-quality content both to help your search engine ranking AND to keep visitors happy.
🔟 Spammy ads – Too many ads, especially irrelevant ones, will make visitors think your site is spammy leading to decreased trust and conversions.
It’s worth having a flick through your website to ensure you aren’t making any of these mistakes! Leave us a comment below with your thoughts. 👇
