💳 One big conversion killer for e-commerce websites are wimpy product descriptions. It’s important to take some time to really beef them up and make them appealing and persuasive for customers.
✅ Clearly lay out what makes your product unique.
✅ Go beyond the specs with descriptive stories and crystal-clear images.
✅ Tell consumers the benefits of buying your product (not just the features).
✅ Integrate descriptive power words, such as “mind-blowing” or “stunning.”
✅Use bullet points for product descriptions that can be scanned while reading.
✅ ALWAYS end with a Call To Action (CTA).
Want more eCommerce tips? We have a whole blog post covering 10 Common e-Comm Mistakes That Are Costing You Conversions. Read now by going to our blog.
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