80% of our new clients come from referrals given by 20% of our current clients. Do you have a system to generate referrals? 💌
Existing customers can be your best source of new business, and the simplicity of a powerfully effective referral system is often overlooked in favour of complex marketing strategies.
Offering referral rewards like a ‘refer a friend’ discount, having systems to collect reviews, and encouraging existing customers to share their experience on social media can all be effective ways to generate new business with minimal effort.
A great referral program also helps build customer loyalty & goodwill. After all, what’s better than being rewarded for being a customer?
Focus on creating a fantastic customer experience and let your referral program and positive word of mouth do the hard work for you.
Want to learn more about cost-effective strategies you can use to build your business? Head on over to The Marketing Spotlight Blog!