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It’s not about more traffic—it’s about the right traffic. Learn how to choose the best advertising platforms for your business, set realistic expectations, and build a strategy that gets qualified leads to your site without wasting money.
Ever wondered why you’re spending money on ads but only attracting time-wasters—or worse, nothing at all? The problem usually isn’t the ads. It’s the strategy behind them. This workshop is here to fix that.
In this strategic planning session, we’ll show you how to stop throwing money at traffic and start making it work for you. You’ll learn how to choose the right platforms based on your business, audience, and budget—so you can get real results, not just impressions.
You’ll get honest, no-fluff advice on what is and isn’t working in paid ads—and how to avoid common money traps. We’ll teach you how to pinpoint whether the issue lies in your campaign, content, or budget, and how to read the data so you know exactly what to fix—and when.
We’ll also guide you on how to work smarter with freelancers or agencies: what to ask for, what metrics to track, how to compare performance to benchmarks, and how to manage your ad spend like a pro.
This is your traffic strategy reset. Whether you’re just starting out or trying to fix what’s not working, you’ll leave this session with clarity, confidence, and a plan that makes every dollar count.
The End Result
No more guesswork, wasted spend, or confusion. You’ll leave with a clear traffic strategy that matches your goals and budget—plus the tools to track what matters, fix what’s not working, and finally feel in control of your marketing, whether you DIY or outsource.
Topics Covered:
Strategy & Direction
Access 20+ years of expert strategy and guidance from Peggy, an award-winning agency founder, with resources that reflect industry changes and deliver proven results.
Worksheets, Guides & Templates
Get professional guidance, how-to content and step-by-step strategies through carefully crafted worksheets, templates, guides, and tools designed to help you make the right decisions for your business.
Facebook Community
Join our members-only community to connect with like-minded business owners. Tap into two decades of industry expertise, with updates and announcements that reflect the latest market and technology trends.
Live Weekly Q&A Sessions
Get answers to your questions and deeper insights in real time with Peggy and the MYB Workshop Team.
Learn Your Way
Enjoy 12 months of access to the workshops, giving you the flexibility to learn and implement in your own time.
Meet Peggy Worrell, Founder and Director of Marketing Your Brand – an award-winning brand and website agency.
Peggy launched her first business at 19 and now brings over 20 years of experience in branding, UX design, marketing, and media. She’s helped businesses, from start-ups to scale-ups, generate more than $20 million in revenue across a wide range of industries.
Peggy specialises in turning messy marketing into high-performing brands and websites that connect, convert and grow. These turn into brands that audiences love. Her strategies are grounded in timing, purpose and results.
She knows success doesn’t come from big budgets alone. It comes from clear strategy, smart decisions and a brand that reflects your direction.
Join Peggy in the Set Your Business Direction workshop to gain the tools, insights and confidence to lead your business forward. Use the resources. Ask your questions. She’ll be there to guide you live in the Q&A sessions.
Curious about Peggy’s journey and how she helps businesses like yours grow with purpose? Click below to learn more about her story and expertise.
To get the best outcome from this workshop, please ensure the following:
1. You have a strong understanding of your business
2. A viable market tested product or experience in running your services.
It is beneficial to have been trading in your business for more than 6 months.
Building Better Brands!
Small businesses can now build better brands with actionable workshops, tailored resources, and expert guidance to stand out, grow, and succeed online.
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Contact Us
Ph: 1300 108 400
Email: Info@marketingyourbrand.com.au
Address: 1/35 Township Drive, Burleigh Heads, 4220, QLD, Australia
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