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Set Your Business Direction & Lead With Purpose
Craft your business’s mission, vision, and values in this hands-on workshop. Use them to attract the right customers, build trust, and create a thriving culture. With expert guidance, you’ll set actionable goals and learn how to lead with confidence. Find out more about this workshop below.
Designed for small business owners, entrepreneurs, and teams, this agency-led workshop cuts the guesswork and hands you proven strategies that give you clarity, confidence, and direction.
Whether you’re starting fresh or refining what already exists, you’ll walk away with a crystal-clear business direction that gets you excited about the future—and a mission and vision that inspire both your team and your customers.
You’ll define the key principles your business stands for, creating alignment across your team, building trust with your audience, and cultivating a strong company culture. You’ll also learn how to identify and profile your ideal customer, so your marketing and messaging actually connect.
This workshop doesn’t just teach – it empowers. You’ll gain the tools to make smarter decisions faster, lead with purpose, and build a brand that truly resonates.
Don’t stay stuck without a plan. These sessions lay the groundwork for long-term growth and give you the strategic confidence to lead your business where it’s meant to go.
The End Result:
A clear, purpose-led business direction, a brand foundation built to grow with you, and the confidence to lead your business with focus, alignment, and long-term impact.
Topics Covered:
Strategy & Direction
Access 20+ years of expert strategy and guidance from Peggy, an award-winning agency founder, with resources that reflect industry changes and deliver proven results.
Worksheets, Guides & Templates
Get professional guidance, how-to content and step-by-step strategies through carefully crafted worksheets, templates, guides, and tools designed to help you make the right decisions for your business.
Facebook Community
Join our members-only community to connect with like-minded business owners. Tap into two decades of industry expertise, with updates and announcements that reflect the latest market and technology trends.
Live Weekly Q&A Sessions
Get answers to your questions and deeper insights in real time with Peggy and the MYB Workshop Team.
Learn Your Way
Enjoy 12 months of access to the workshops, giving you the flexibility to learn and implement in your own time.
Meet Peggy Worrell, Founder and Director of Marketing Your Brand – an award-winning brand and website agency.
Peggy launched her first business at 19 and now brings over 20 years of experience in branding, UX design, marketing, and media. She’s helped businesses, from start-ups to scale-ups, generate more than $20 million in revenue across a wide range of industries.
Peggy specialises in turning messy marketing into high-performing brands and websites that connect, convert and grow. These turn into brands that audiences love. Her strategies are grounded in timing, purpose and results.
She knows success doesn’t come from big budgets alone. It comes from clear strategy, smart decisions and a brand that reflects your direction.
Join Peggy in the Set Your Business Direction workshop to gain the tools, insights and confidence to lead your business forward. Use the resources. Ask your questions. She’ll be there to guide you live in the Q&A sessions.
Curious about Peggy’s journey and how she helps businesses like yours grow with purpose? Click below to learn more about her story and expertise.
To get the best outcome from this workshop, please ensure the following:
1. You have a strong understanding of your business
2. A viable market tested product or experience in running your services.
It is beneficial to have been trading in your business for more than 6 months.
A clear mission keeps your business focused, ensuring every decision moves you toward success. Your vision keeps you motivated and on track, helping you stay competitive and future-proof. When both are aligned, your marketing attracts the right audience and builds trust.
Your story makes your business memorable. Your values build credibility. Together, they create an authentic brand that customers connect with.
When you know exactly who you’re selling to, your marketing becomes more effective. Instead of wasting time on the wrong audience, you attract customers who actually need what you offer.
Without clarity, businesses stall. With a solid mission, vision, and customer strategy, you can make bold decisions, grow faster, and stand out in your industry.
It was exactly what I needed to sort my goals and start building a solid plan for my business. The session was very insightful. Thank you for creating such a valuable experience!
I learned alot. I wish I had found this workshop sooner - it has truly been a eye opening for me. Goodbye wasted time on ChatGPT!
This workshop helped me clarify my business goals and build an actionable strategy. A valuable session for anyone ready to focus and grow their business.
Amazing workshop! Practical, insightful, and exactly what I needed to refocus my business. Highly recommend to anyone seeking clear direction.
If you're a busy small business owner looking to get clear on where you see your business going, this workshop is just what you need!
I felt stuck in my business, thank you for helping me define my goals and create a realistic plan. Worth every second!
I was blown away by MYB's workshop. Learned so much and was amazed by the great ideas shared. So Good!
These workshops really helped me figure out my goals and gave me practical steps to move forward. I feel more confident now. Thank you so much!
Building Better Brands!
Small businesses can now build better brands with actionable workshops, tailored resources, and expert guidance to stand out, grow, and succeed online.
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Contact Us
Ph: 1300 108 400
Email: Info@marketingyourbrand.com.au
Address: 1/35 Township Drive, Burleigh Heads, 4220, QLD, Australia
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