How To Beat The Instagram Algorithm

Tired of your posts going nowhere? HERE’S PRECISELY HOW THE ALGORITHM WORKS…

Your posts have to be QUALITY! They have to resonate with your target market. They have to give people a reason to engage. Are you serving your audience or just trying to sell and self-promo constantly? Think about the value you are offering.

Your posts are shown high up in the feeds of your most loyal followers first. If THEY engage at a high rate, it tells the algorithm it’s a good post, and it will be pushed further in hashtags and the feeds of the rest of your followers.

If they DON’T engage, it tells the algorithm it’s not so good and won’t bother showing it to many people. See, it all starts with QUALITY.

Likes are no longer as important as comments, saves, shares, and DMs. The algorithm loves diverse ENGAGEMENT, so if you get likes, but no saves, shares, or comments, it’s time to think about how to change content to make it SAVE-ABLE, SHARE-ABLE, and COMMENT-ABLE!

The algorithm rewards social, ACTIVE accounts. So don’t just use Instagram to post and ghost. Be active on the platform. Leave and respond to comments, send DMs, follow new people and BE SOCIAL. It’s a social media platform, after all!

If you show up authentically, serve your audience, and use the app as it is intended – SOCIALLY – the algorithm will love you in no time!

Hi There, I'm Peggy

I’m the brains (& the energy) behind MYB Workshops.

For 20+ years, I’ve helped business owners ditch the confusion, clarify their message, and build brands that attract the right clients. No fluff, no overwhelm, just proven strategies that work.

If you want to build a brand that feels right and actually brings in business, you’re in the right place!

Hi There, I'm Peggy!

For more than 20 years, I’ve helped businesses grow with better marketing systems that support long-term plans.

Everything inside MYB Workshops is built from the same strategies, frameworks and practices we use in our agency. These aren’t theories or quick fixes. They’re proven approaches shaped by real-world results and applied across hundreds of businesses.

MYB Workshops was created to make those tools and insights accessible to business owners who want greater clarity and confidence in their business.

I’m glad you’re here in the Blog, explore some of the hot topics our clients ask us about. I hope to see you in the workshops, real soon!

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